Comprehensive brand promotion for a cosmetics brand: we created the design for the online store, write persuasive texts, set up advertising, and manage social media.
Website design
A persuasive design for the online store in Scandinavian style - stylish and minimalistic.
The client's goal was to create a design suitable for European market promotion while incorporating the latest trends in online cosmetic sales.
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Copywriting
English texts emphasizing the uniqueness of the cosmetic brand.
The project's challenge was to convey the brand's scientific approach in a simple and understandable language. Before creating the texts, a target audience analysis was conducted, and customer profiles and a semantic map were created.
Instagram management
Increasing sales and strengthening audience loyalty.
For three months, our responsibilities included account setup, post writing, creating engaging stories, setting up the Instagram shop, and finding collaborations with influencers.
Advertising
The Blue White agency was tasked with running advertising for the autumn sale of cosmetic products on Facebook and Instagram.
During the project, we identified the main target audience segments, developed unique selling propositions (USPs) and offers for each segment, and created advertising creatives.
Advertising results: google ads facebook instagram
Budget
178 euros
Clicks
669
Purchases
24
Cost per lead
7,4 euros
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Our marketing specialist, Alina Lisina, will personally attend to your inquiry promptly.
