We reduced the cost per customer acquisition by 3 times and increased ROAS by 90%. Our team created a new website and compelling descriptions for new tours. We tripled lead conversion through the website.
website development
SMM
design
influence marketing
copywriting
targeted advertising
SEO
Increased conversion to leads from social media
0 х
Increase in ROMI
0 %
Increase in client revenue
0 х

About project

Client

An organizer of custom tours approached us right after the pandemic to resume organizing travel bachelorette parties. At that time, the client had an outdated website and an old customer database, which meant we had to start from scratch. The client had a website that showed low conversion rates (less than 1%), and in some months, the ROMI was less than 0%.

What We Did?

We started by creating a smart business package that included a new conversion-focused website with compelling copy, optimized it for SEO, and engaged in comprehensive promotion - managing social media and working with bloggers, setting up targeted advertising.

Results of our work:

A new compelling concept, logo, and website for travel bachelorette parties were created.
The cost per client through targeted advertising decreased by three times.
Engagement and retention rates on the website improved due to the new website and high-quality content.
The client's revenue increased by 10 times and continues to grow.
The conversion rate from social media increased by 10 times.

website development

We created a modern, sales-oriented website that’s user-friendly and contains all the information customers need: programs, pricing, and booking terms. But most importantly, the site’s beautiful, feminine design inspires customers to make a purchase and drives high engagement. The average time a customer spends on the new site is 5 minutes.

Copywriting

The main goal is to highlight the value of the tours and evoke emotions and a desire to travel. We formulated a clear value proposition by analyzing the target audience and their motivations. The copy incorporates triggers and the psychology of influence. The result is a high conversion rate for the website.

Targeted Advertising

The Blue White agency team was tasked with increasing ROMI and making the project profitable. We increased website traffic fivefold (both organic and targeted) and boosted ROAS from this channel by 290%.

Targeted advertising allowed us to reduce the customer acquisition cost by a factor of 4. Following SEO optimization, more than 10 key search terms now rank in the top 10 on Google.

SMM

We undertook a comprehensive marketing campaign—managing social media accounts, collaborating with bloggers, and setting up targeted ads. The Blue White agency team was tasked with increasing ROMI and making the project profitable. We increased website traffic fivefold and boosted ROAS from this channel by 290%.

Targeted advertising allowed us to reduce the customer acquisition cost by a factor of 4.

What Our Clients Say

"This is fantastic! My business is profitable again and I can continue to fulfill my mission of making women happy! I no longer have to worry about traffic, leads, and conversions - the BlueWhite team handles this excellently."

Alina
Founder of Wings

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