Smart Charcoal
Created a new functional website, increasing lead conversion by 5 times. Developed a comprehensive marketing strategy,including SMM and LinkedIn.
Website Development
SMM
Targeted Advertising
LinkedIn
0 X
Increase in website conversion
0 %
Increase in Social Media Reach
0 +
Leads every week
Client
Smart Charcoal, a premium charcoal manufacturer, approached us to create a modern website and enhance their social media presence. Their previous website was outdated and failed to convert visitors into leads, slowing the company's growth.
What We Did?
We developed a comprehensive marketing strategy that included creating a new functional and visually appealing website, establishing a fresh visual concept for social media, targeted advertising, and B2B promotion through LinkedIn. This strategy significantly boosted Smart Charcoal's reach and engagement on social media and attracted target customers consistently.
Results of our work:
Created a modern, high-converting website
Increased lead conversion by 5 times
Generated over 100+ leads every week
Increased B2B clients by 40%
Strengthened the brand’s position in the European HoReCa market


Website development
We designed a new functional and visually appealing website that improved user experience and increased conversions. The site features clear and compelling product descriptions, helping users make quicker purchase decisions. Lead conversion increased fivefold compared to the previous version.

SMM
We created relevant and cohesive content in a unified style for Instagram, Facebook, and LinkedIn pages, boosting brand recognition. This approach increased reach by 320% and significantly improved user engagement, attracting new customers and solidifying Smart Charcoal’s market position.


Targeted Advertising
We launched effective advertising campaigns on Instagram and Facebook focusing on the B2B segment, generating over 100+ new leads every week. Additionally, the number of followers tripled, significantly enhancing the brand’s appeal to customers.
Want to Earn more
We implemented a B2B-oriented approach on LinkedIn, using personalized message campaigns, business communication, and company page optimization to establish direct contact with target clients and strengthen brand presence in the professional network. We sent over 2,060 emails to target audiences in Germany and England, achieving a ROMI of 700% from free traffic conversions.
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Our marketing specialist, Alina Lisina, will personally attend to your inquiry promptly.
